Our media strategy, planning and buying goes beyond achieving cost effectiveness in connecting with qualified consumers. Over time, we have forged valuable relationships with key media vendors in order to bring added value to the equation, and by understanding your target market and applying invaluable market research, we can achieve media placements that reach precise demographics and psychographics.
Additionally, we maintain an approach of integrated marketing communications, where all facets of the campaign objectives are considered, reinforced and supported, coming together to produce a full-spectrum coverage of your target market. By integrating traditional marketing with digital marketing, within the larger context of the media strategy, we can deliver more innovative and effective media solutions.
Velvet Luxe offers traditional and digital media buying services that feature comprehensive research and negotiating experience. During your advertising campaign, we monitor media placements and real-time analytics to make sure your advertising is always receiving the best response.